While there are many different roles in the wine industry, the Wine & Spirit Education Trust (WSET), which provides wine education and qualifications, categorizes some of the positions as follows: commercial (sourcing, buying, selling, marketing), service (selling and serving in a hospitality environment), and production (viticulturist, vineyard manager, winemaker). I would also add education, writing, and events to the list. To get a small cross-section of experiences about some of the roles, I chatted with a few people in the Ontario wine industry: an importer and educator (
Thanks for doing this one!